About Joe Calloway - Leadership and Customer Service Author:
Keynote speaker Joe Calloway is a performance expert who helps people and companies think competitively, improve constantly, and act decisively. Joe has been inducted into the Speakers Hall of Fame, but he doesn't do
speeches. Instead, Joe actively engages people in sessions that challenge assumptions and create new ways of thinking about innovation, leadership, sales and customer service.
He is the author of four ground-breaking business books including the best-selling Becoming A Category of One, which received rave reviews from The New York Times, Retailing Today, Publishers Weekly and many others. Joe's newest book is Be The Best At What Matters Most.
Joe is a guest lecturer at the Scarlett Leadership Institute, and has served on the faculty of the Center for Professional Development at Belmont University.
What Joe Calloway Talks About:
Magnetic: The Art Of Attracting Business
What makes a booming business “boom”? Positive word of mouth. From market leading Fortune 500 corporate giants to the neighborhood pancake restaurant with a line out the door, it’s strength of reputation that creates momentum and drives business growth.
Magnetic: The Art Of Attracting Business is about the one sure strategy to attract new customers, lock in existing customer loyalty, and grow your business.
When we say “one sure strategy” – that’s not hype – that’s reality.
This session gives you simple, powerful, actionable strategies that you can implement immediately. These are ideas that fire people up and motivate them to go back and take immediate action to improve performance. You will learn and take back:
Magnetic: The Art Of Attracting Business is not a “lecture” with mind-numbing powerpoint. This is a dynamic, interactive program – a motivating, thought-provoking exchange of ideas that will give your people a renewed energy and enthusiasm for doing those things that get your customers to help you grow your business.
Do what very few businesses do – be intentional, strategic, and tactically focused on knowing exactly what to do that make you a magnet for new business.
Customer Driven Growth: How Thriving Businesses Create A Steady Flow Of New Customers
Make no mistake, this is the most powerful idea in today’s marketplace: “Customer recommendations are the number one driver of purchase decisions.” Forbes Magazine. Today, everyone “gets it” that the reality of the internet has made word of mouth – customer recommendations – more powerful than ever before as a driver of business growth.
Most companies “hope” that their customers are recommending them. That’s their strategy. They hope. Market leading companies don’t hope. They make it happen. They are intentional, strategic, and tactical about creating the positive customer word of mouth that drives new business to them.
There is one way to do it. One. Customer experience.
Whether you are B2B, retail, professional services, or non-profit…..a practice of 1 or a team of 1,000….. the most powerful growth strategy is a focus on experiences that create extremely satisfied customers – evangelists – who enthusiastically recommend you to others.
In today’s internet dominated marketplace, word of mouth means that satisfied, enthusiastic customers don’t tell 4 or 5 people, they tell dozens, or hundreds, or thousands through online comments, ratings and reviews (and so do unhappy customers).
Customer Driven Growth is about getting clarity on exactly what you want your customers saying about you, then getting focused on the strategies that, when executed with consistency, will drive growth through customer experience.
The key is to do what very few businesses do – be intentional, strategic, and tactically focused on knowing exactly what to do to create the customer experiences that drive the growth you want.
Be The Best At What Matters Most: What Effective Leaders Do (and how they think) To Create And Sustain Success
Effective leadership isn't easy, but it’s not a mystery, either. Consistently effective leaders in a range of businesses and organizations all tend to do the same handful of things. Based on his most recent book, Be The Best At What Matters Most, Joe delivers lessons in leadership from over 30 years of studying and working with the top performing organizations and applies those lessons to what success means in 2015.
Leadership starts with clarity of purpose, which is the cornerstone of effective teams. Gen. Collin Powell once said that “Almost all great leaders are great simplifiers,” and Steve Jobs said “ Simplicity has become my mantra. If you can make things simple, you can move mountains.” Joe give examples from companies large and small of how to harness this power of clarity and simplicity, which enables the entire organization to share a common focus.
With focus comes effectiveness, as time, attention, and energy are directed towards those activities that advance the strategy and produce results. Great teams don’t try and do everything – they do the most important things, and they do them extremely well.
Learn the simple steps that you can take to become a more effective leader with your team and in your own organization. Be The Best At What Matters Most!
Becoming A Category Of One: How Extraordinary Companies Transcend Commodity And Defy Comparison
The marketplace of 2015 sees “sameness.” It’s becoming increasingly difficult to differentiate from the competition, and yet more important to do so than ever before. Without differentiation, you get caught in the commodity trap of “price is all that matters.”
Market leaders have cracked the code on how to transcend commodity and defy comparison. The answer isn't to be found in “WOW” factors that merely make you different.
The answer is in creating qualify and consistency that makes you better! If everyone in the organization is dedicated to winning on those things that are most important to customers – you win it all. Don’t scatter your energy and efforts – concentrate them where they will truly put you in a Category of One!
Extraordinary companies are fiercely competitive and absolutely focused. They win customers’ hearts and minds because they understand that quality relationships are just as important as quality products and services.
Joe Calloway's iconic game-changing book Becoming A Category Of One has inspired tens of thousands of people to take their business to a new level of performance. This dynamic, interactive presentation will do the same for your group!
The High Performance Mindset: What Top Performers Do (and how they think) To Create And Sustain Success
What’s the difference between average and excellent? What separates those who just get by from those who consistently exceed expectations? The truth is that there are no “secrets of success.” There are no “silver bullets” and no “shortcuts” to winning. Top performers win with a focus on what’s, excellence in execution, and consistency of performance. That’s it. Sound too easy? Make no mistake, it’s not easy at all – that’s why so few people do it.
But the great news is that excellence in 2015 is attainable through the choices that we make every day, and it’s almost all driven by your mindset.
The High Performance Mindset is a high energy, interactive session in which Joe Calloway leads people through the simple yet powerful choices and decisions that can take performance to a new level. It’s not rah-rah cheerleading or over-the-top motivation, but rather a look at the fundamental mindset that can create and sustain success. We’ll learn from examples in a range of individuals and organizations, and you’ll leave with a new perspective and energy about the choices and changes you can make right now to take your performance to a new level.
Your presentation was RIGHT ON. Our franchisees talked about it all the next day. They really loved it and what's more important I think it's spurred them to make some positive changes. You really MADE our conference!
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