Kim Lear

About

About Kim Lear - Generations & Future of Work Expert:

Kim Lear is a writer, researcher, and the founder of Inlay Insights. She is known for skillfully weaving eye-opening statistics, insightful stories, and relevant case studies to make presentations come alive. Previously, Kim was the content director at BridgeWorks, a research firm dedicated to generational and millennial trends. Her undergrad research focused on baby boomers and longevity, and her post-grad work centered on millennials and social media trends. She is currently in her ninth year of a longitudinal study on leadership.

Kim was recently named one of today’s best speakers by Meetings and Conventions Magazine, and she appeared as keynote speaker before some of the most renowned companies in the world. She has received rave reviews from clients such as American Express, Cisco Systems, Deloitte, Disney, General Mills, LinkedIn, Mastercard, PricewaterhouseCoopers, Wells Fargo, and more.

In addition to speaking, Kim was head of research on the book Gen Z @ Work. She has written whitepapers on generational wealth transfer, retirement trends, and Gen Z’s impact on higher education. Kim is the writer of the popular Substack, Kids These Days. She has been featured on NPR and national publications such as The Wall Street Journal, The Huffington Post, USA Today, and TIME magazine.

She is a highly sought-after generational expert and serves as an advisor to FORE, an AI startup focused on predictive analytics for attrition. She also volunteers for The 78 Cents Project, an organization dedicated to helping young women develop strong presentation skills.

When not delving into the minutia of human behavior, Kim can be found spending time with her husband and daughters in Minneapolis.

Topics

What Kim Lear Talks About:

The Age of the Multigenerational Workforce
Study after study has shown us that multigenerational teams outperform more homogeneous groups by almost every measure. This can be attributed to their unique and diverse experiences– the more seasoned employees offer wisdom and expertise while those on the younger end offer a fresh and innovative perspective. While the advantages are numerous, it turns out, managing multigenerational teams is easier said than done. Today’s teams are often plagued by issues regarding everything from work ethic and retention to succession and fairness.

Today, each generation is taking on new roles in the workplace. Millennials are no longer entry-level employees – they are managers who may oversee older, more seasoned employees. Gen Xers have stepped up to the C Suite, reinventing and redefining what it means to be a leader. Boomers are transitioning and taking their careers in new directions and Gen Zers are now on the scene, ready to shake up the work world and present a whole new challenge to their Millennial supervisors. The key to understanding and leveraging these generational trends is to recognize that it’s not about “out with the old, in with the new.” Every generation brings value to the workforce.

On top of these new roles, global changes impact all of us, from technology, to increased competition, to the rapid rate of change. But when faced with these changes, each generation learns to adapt differently.

Kim Lear will give you a closer look into who these generations are and the trends emerging as they adapt to each new career stage. Her research, insights and original concepts will help you better understand each generation. You’ll leave with a new appreciation for their unique perspective as they navigate the challenges of building effective teams in this brave new multigenerational workforce.

Building Standout Experiences for Every Generation
Our customers and clients have changed. From a demographic perspective, we’re seeing more Baby Boomers retiring, Gen Xers are stepping into top leadership roles and entering their prime earning years, Millennials are now key decision makers at work, buying homes and having families and Generation Z is controlling an increasing amount of money in the marketplace. As each generation enters new life stages, it’s crucial for sales people and relationship builders to see the world through their eyes and meet each customer where they’re at.

On top of these demographic shifts, global changes impact all of us, from technology, to increased competition, to the rapid rate of change, to our new Covid-19 reality, what all of us are looking for from service providers is evolving.

Creating experiences that can meet, and exceed, these new expectations is imperative. This program explores new research on how brands and salespeople navigate the new landscape of trust, loyalty, expertise, transparency and experiences.

The Future of Work and the Marketplace
As the influential Baby Boomer generation continues to retire in record numbers, a new generation steps up to lead. This demographic shift has created a period of great change in organizational structure and consumer behavior. Hierarchies are flattening, networks are being created, the traditional “American Dream” is being challenged, and constant disruption is forcing established industries to work harder to remain relevant.

The time has come to challenge conventional thinking and explore bold new approaches to relationship building in the face of disruption and shifting demographics. Creating more empathetic, personal and customized experiences is more important than ever. Supported with cutting edge research and category leading case studies, this program will take a deep dive into the evolving expectations of employees and consumers.