Robert Richman


About Robert Richman - Culture Architect, Keynote Speaker, Co-creator of Zappos Insights: 

Robert Richman is a culture strategist and was the co-creator of Zappos Insights, an innovative program focused on educating companies on the secrets behind Zappos’ amazing employee culture.

Robert built Zappos Insights from a small website to a thriving multi-million dollar business teaching over 25,000 students per year. Through his work, Robert has been helpful for improving the employee culture at hundreds of companies like Google, Toyota, Eli Lilly, and Inuit.

As one of the world’s authorities on employee culture, Robert is a sought after keynote speaker at conferences around the world and has been hired to teach culture in person at companies like Google, Toyota, and Eli Lilly. He has pioneered a number of innovative techniques to build culture, such as bringing improv comedy to the workplace.

His new book, The Culture Blueprint, is a systematic guide to how a workplace can help people grow, inspire amazing service, and ultimately drive revenue through amazing culture.

Robert graduated from Northwestern University with a degree in film, as well as from Georgetown University’s Leadership Coaching Program. He is a member of the Transformational Leadership Council, and he is the chair of the business program at American Jewish University.

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What Robert Richman Talks About: 

The WOW! Experience
Zappos became famous for making both customers and employees say “WOW!” Robert, former culture strategist at Zappos.com, shares the secrets of creating a WOW experience and shows the audience how you don’t need a lot of time and money to make it happen.  The speech itself is a WOW! experience and will leave people both inspired and owning the tools to WOW immediately. 

Culture Hacking
Culture Hacking a way for anyone at any level to shift the culture. As Culture Strategist for Zappos.com and the manager of Zappos Insights, Robert learned how to create change fast by using the power of hacking for good and applying them to culture. Robert leaves the group with three high leverage tools that can be used immediately to create long-term change. Audiences are excited to become culture hackers and often report making changes the very next day.

Built for Growth: The Values-Based Company
Values-based companies have employees who manage and motivate themselves. Robert shares stories of the strength of the core values at Zappos.com, then shares the science behind why they work so well. Once you learn the secrets behind how values work, you will know how to shape culture. Robert gives the group a process to use in discovering and then implementing the values across the organization. 

Employee Engagement
Engaged employees are productive, efficient, have a great time, and stay for decades. This means low turnover, and highly motivated employees you don’t have to micro manage. Robert shares his experiences from Zappos (A company that became the #6 Best Place to Work in America). He then shares the key to how engagement works and gives the audience a model they can use to immediately create their own engagement programs that can be implemented right when they return to the office. 

Game-Changing Innovation
Innovate or die. The pace of change has become so rapid that even the best products today may not be here tomorrow (Tivo has stayed around as a word, but not as a brand). The companies that understand what their brands are truly about will channel that power into their new products and services and remain the champions. Robert shares the counter intuitive principles that actually drive innovation, leaving audiences inspired to take a new approach that is not only inspiring, but a lot more fun. 

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 Recent Publications

Thank you so much for speaking at our conference. In 8 years of the “Facilitating Leadership in Excellence” event, you were the BEST! I will be getting your information and I will work on making a cultural paradigm shift with our dealership teams! Your energy and passion stirred up revival! BRAVO!!

Cheryl Bauman, Facilitator in Standards for Excellent, General Motors

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