Tali Sharot


About Tali Sharot - Leading Expert on Human Decision-Making, Optimism and Emotion:

Award-winning author and acclaimed Professor, Tali Sharot is a leading expert on decision-making and emotion. Sharot’s thought-provoking insights have helped organizations induce behavioral change, create decision-making policies, and shift beliefs.

Sharot’s ground-breaking work at the intersection of behavioral economics, psychology and neuroscience has been used by businesses to improve leadership skills, rethink messaging and refine strategy. She is known for delivering engaging talks that are simultaneously lively and informative –explaining deep ideas about human behavior in a simple way and highlighting how those insights can be implemented in a range of fields including finance, marketing, health and public policy.

Sharot's books - The Influential Mind: What the Brain Reveals About Our Power to Change Others and The Optimism Bias: A Tour of the Irrationally Positive Brain - have been widely praised, including by the New York Times, Time magazine, Forbes, The Huffington Post and more. Professor Sharot has been a guest on CNN, The Today Show, MSNBC, co-presented BBC’s Science Club and spoke at TED.

Sharot's speaking audiences also include Google, Microsoft, The European Parliament, Goldman Sachs, NATO, Prudential, Citibank, Deloitte & Touche, Johnson & Johnson and the World Economic Forum, among many others. She has written for top publications including TIME magazine, The Guardian, The Washington Post and the New York Times. Professor Sharot currently divides her time between MIT and University College London where she directs the Affective Brain Lab.

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What Tali Sharot Talks About:

Moving Forward Through Change
Recent events have forced people to change the way they work, live and interact. How can we thrive and adapt to these new circumstances? What are the likely obstacles workers face and how can they be overcome? How can we best navigate stress, anxiety, uncertainty and a restricted sense of agency? Does crisis bring with it an opportunity to evolve? When under threat people come together; social cohesion is observed and people feel a new need to conduct meaningful work. This sense of motivation can be harnessed. Research from behavioural economics, psychology and neuroscience, provides useful insight into what people go through under uncertainty and how to move forward successfully at work and at home.
The goal of the session is to highlight some of the emotional and cognitive changes people may be experiencing and how to address (and sometimes embrace) them in order to maintain a high level of motivation, performance and well-being.

Smart Choice: Making Better Decisions Using Behavioural Science
Making good decisions is key to the success of any company and a critical skill for leaders and investors. Yet, making wise choices, whether regarding finances, business or health, is difficult. We now know that human decision-making is rife with bias; from over-confidence to irrational optimism and future discounting. The good news is that understanding where people go wrong enables us to improve the decision-making process. Sharot occupies a unique spot at the intersection of behavioural economics, neuroscience and psychology. From this rare seat Sharot integrates up-to-date research in decision science and transforms this knowledge into practical insights. In this lively talk Sharot helps the audience identify systematic decision-making errors and offers methods for corrections and improvement.

The Business of Moving Others: Using the New Science of the Mind to Induce Behavioural Change
A major goal of managers and companies is to induce behavioural change. We want to influence the actions of our clients, employees, colleagues (and even our kids) in positive ways. But are we using the right tools? In this presentation Tali Sharot demonstrates that by relying on empirical findings from the behavioural sciences – we are more likely to have an effect on peoples’ beliefs and actions.

Tali uses her own cutting-edge science to highlight the power of providing positive information – over tactics that involve scaring people into action. People are more likely to listen when you tell them how things can be better, rather than where the dangers lie. She explains how we can use innate human biases (such as the tendency to conform) in subtle ways to nudge people in the right direction – which biases are universal and which differ with culture, gender and age.

The Power of Optimism: How to Use its Benefits and Guard Against its Dangers
What does the future hold? Every decision you make is guided by the answer to this question. We invest in a stock if we believe the value of its shares will rise, we accept a job offer if we believe the position will bring us satisfaction. Predictions are an integral part of every business decision – from finance and security to entrepreneurship. How good are we at making these estimates? Turns out, there are systematic biases in how we view the future.

In this talk Tali Sharot presents the most important one: our tendency to be overly optimistic. Optimism is a good thing; it makes people happy, productive, creative. Yet, it can also get us into trouble; lead to unnecessary risk taking, financial collapse and poor planning. In this talk Tali shares her decade long research into the science of optimism; why we have it, how we can use its power to our advantage – and protect ourselves from making the wrong decisions.

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 Recent Publications

Tali was terrific. She did a great job of informing and challenging our audience but in a very accessible and non-threatening way. She did a great job of setting the tone for our conference, and we had people quoting her and referring to her comments in subsequent presentations, speeches and casual conversations.


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