Dr. Frank Murtha
About
About Dr. Frank Murtha - Keynote Speaker & Expert on Investor Psychology and Behavioral Finance:
Dr. Frank Murtha has been a pioneer in financial psychology for over two decades. In 2001, he co-founded MarketPsych LLC, the first Behavioral Finance consulting firm in North America, where he specialized in helping financial advisors apply financial psychology to their businesses. He has designed and taught undergraduate Behavioral Finance courses and is the founder of the Financial Counseling Institute, an online training platform for financial advisors. He is known for his ability to communicate the weighty scientific subjects of his academic training in a practical and entertaining manner.
Dr. Murtha has been featured in numerous news and print media outlets, including The New York Times, CNBC, Fox Business, National Public Radio, Nightly Business Report, and World Business Review. He works as a consultant, speaker, and writer based out of the New York City area. His award-winning book, MarketPsych: How to Overcome Fear and Build Your Investor Identity was honored by Kiplinger’s Personal Finance as one of “Three Best Financial Books of 2010”.
Topics and Audience Takeaways
What Dr. Frank Murtha Talks About:
The 55 Minute PhD in Applied Financial Psychology
OVERVIEW: All the highlights from a Ph.D. Psychology program without the time and expense of graduate school. Focused on gaining referrals, AUM, and enhancing the relationship, this presentation produces a handy guide for how to recognize and manage client emotions in today’s challenging environment.
Becoming Irreplaceable: Thriving as an Advisor in the New AI World
OVERVIEW: The work of financial advisors is more important than ever, but in a world of AI (and other issues) communicating that value and growing your business can be a challenge. This presentation focuses on the three crucial qualities of modern financial advising, and how to deliver them to clients and prospects.
Know When to Fold ‘Em: How to Use Poker to Boost Your Investing Performance
OVERVIEW: Investing for success requires discipline, patience, resilience, and courage. So does poker, and for the same reasons. This entertaining and interactive presentation demonstrates how working on decision processes at the poker table improves decisions in the financial markets.
Customized Content: Dr. Murtha takes pride in customizing subject matter and format to deliver maximum value to his clients. He welcomes content suggestions.
Recent Publications
