Greg Lindsay


About Greg Lindsay - Journalist, Speaker and Expert on the Future of Travel, Technology & Urbanism:

Greg Lindsay is a journalist, urbanist, futurist, and speaker. He is the director of applied research at NewCities and director of strategy at its mobility offshoot CoMotion. He is also a non-resident senior fellow of the Atlantic Council’s Foresight, Strategy, and Risks Initiative, a visiting scholar at New York University’s Rudin Center for Transportation Policy & Management, and co-author of Aerotropolis: The Way We’ll Live Next.

His writing has appeared in The New York Times, The Wall Street Journal, Bloomberg BusinessWeek, Harvard Business Review, The Financial Times, McKinsey Quarterly, Inc., The Atlantic, Quartz, The New Republic, Politico, The Economist Group, The World Economic Forum, The Nikkei Asian Review, European Management Journal, World Policy Journal, Next City, Time, Wired, New York, Slate, Marie Claire Italia, Travel + Leisure, Condé Nast Traveler, and Departures. He was previously a contributing writer for Fortune and Fast Company, and an editor-at-large for Advertising Age.

Greg speaks frequently about globalization, innovation, and the future of cities - most recently at Sandia National Laboratories, the U.K. Treasury, the OECD, Harvard Business School, the MIT Media Lab, Deloitte, and McKinsey. His work with Studio Gang Architects on the future of suburbia was displayed at New York’s Museum of Modern Art (MoMA) in 2012. His work has also been displayed at the 15th and 16th Venice Architecture Biennales, the International Architecture Biennale Rotterdam, and Habitat III. He sits on the board of Aerial Futures, and is guest curator of the 2018 and 2019 editions of reSITE.

He’s been cited as an expert on the future of travel, technology and urbanism by The New York Times, The Washington Post, The Wall Street Journal, The Guardian, USA Today, CNN, NPR, and the BBC. He’s a partner at FutureMap, a geo-strategic advisory firm based in Singapore, and has advised Intel, Samsung, Starbucks, Audi, Chrysler, Hyundai, Tishman Speyer, British Land, André Balazs Properties, Emaar, and Expo 2020, among many other organizations. He was the inaugural urbanist-in-residence at URBAN-X — BMW MINI’s urban tech accelerator.

Greg is a two-time Jeopardy! champion (and the only human to go undefeated against IBM’s Watson). He lives in Montréal with his wife Sophie Donelson and their two children.

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What Greg Lindsay Talks About:

Cities-as-a-Service: What Does On-Demand Everything Mean for Real Estate?
A decade ago, Uber, AirBnB, and WeWork didn’t exist. Today, one is worth more on paper than the Detroit Three, another more than Hyatt, and the third more than Boston Properties. Why? The short answer is that there’s an app for all that, but the truth is more complicated – how and where we live, how we move, and how we work are all being disrupted. The rise of coworking, co-living, ride-hailing, and placemaking – all point to new possibilities for networking, re-purposing, and more intensively utilizing what was previously just a house, a car, an office, or a street. How we perceive cities, how we use them, and how we find each other within them has been transformed by our ability to connect, to summon services on demand, and to analyze and harness our increasingly sophisticated “data exhaust” (e.g. location data, likes, check-ins, taxi and Uber trips, and more).

In his talk, NewCities research director Greg Lindsay describes how cities‐as‐a‐service are changing how we live, work, move, and more – and the new real estate, services, and business model opportunities this creates.

The New Suburbia
Predictions of a permanent “back to the city” movement by the younger generations – and resulting suburban demise – may have been a bit overstated. Yes, there are many young people who prefer the urban core, but today’s fastest-growing cities are actually Sunbelt metros, like San Antonio, Phoenix and Dallas. Furthermore, huge outflows of people are moving from “superstar cities” due to a lack of affordable housing, a trend we can expect to grow as Millennials start families. So yes, the next generation of buyers will be leaving the city, but they also have no intention of migrating to their parents’ suburbia, either.

In this fascinating talk, journalist and futurist Greg Lindsay will cut through the confusion and stereotypes surrounding Millennial housing preferences – and outline a new suburban formula that will entice this generation. NewCities research director and a frequently cited expert on urbanism and innovation by The New York Times, The Washington Post, The Wall Street Journal, CNN and others, Greg is a leading voice on Millennial migration and how we can anticipate and build for their changing lifestyle.

The audience will learn to:

  • Understand how new forces are transforming the expectations and lifestyle choices of the Millennial generation
  • Explore why urban Millennials are opting for smaller metros or suburban/exurban fringes of large metros – and taking their lifestyle preferences with them
  • Identify the community features and urban amenities Millennials desire such as walkable neighborhoods, co-working spaces, transportation alternatives and other hallmarks of their youth
  • Recognize the opportunities these new forces and trends will enable – including new neighborhoods, new uses, and new products and services, recombining once-tired formulations of live, work, and play

Engineering Serendipity
Innovation is fundamentally social. Case study after study has shown that the best ideas are more likely to arise from a casual chat around the water cooler than any scheduled meeting. They are the result of serendipity – a chance encounter at the right time by the right people, regardless of their rank, affiliation, and department or whether they even work for the same company. For innovative companies like Google, working in a traditional office has proven to be a dead end. Instead, they are busy “engineering serendipity,” harnessing social networks and new ways of working designed to cultivate the discovery of new ideas, even going so far as to invite strangers in off the street to work side-by-side with their employees. Greg Lindsay will offer his vision for the workplace of the future, and share tested techniques for how cities, companies, and individuals alike can learn faster via engineering serendipity.

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 Recent Publications

Greg was a smooth, polished, and beguiling speaker, alternately informing, challenging and making his audiences laugh!


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