Dr. Jasmin Bergeron

About

Dr. Jasmin Bergeron: University Professor | Researcher | Speaker on the WOW Effect in Sales, Service and Leadership

Give People a Reason to Remember You

When customers have plenty of choices and teams face growing demands, what makes an experience stand out for the right reasons?

Dr. Jasmin Bergeron helps audiences create what he calls the WOW Effect: practical moments of value that strengthen relationships and leave a lasting impression. A university professor and researcher, he makes his findings useful through humor, interaction, and examples tailored to the people in the room.

Why Book Dr. Jasmin Bergeron?

Jasmin connects research with everyday decisions. He shows sales and service professionals how to manage expectations, increase perceived value, and build loyalty. For leaders and teams, he offers ways to improve recognition, participation, and collaboration.

He has delivered more than 2,000 presentations and workshops across industries. His programs can be customized for your organization and presented in English, French, or both.

What Makes Jasmin Different?

  • A university professor who translates research into practical actions
  • More than 2,000 keynote presentations and workshops
  • Experience across financial services, healthcare, education, hospitality, and other sectors
  • Interactive presentations that use humor and audience participation
  • Bilingual delivery and the ability to tailor or combine topics for your event

Why Is Jasmin Right for Your Audience?

Jasmin is a strong fit for sales conferences, customer experience events, leadership meetings, and association programs. He is especially valuable when an organization wants its people to turn a broad goal such as “better service” into behaviors they can use immediately.

Book Jasmin when your audience needs to:

  • Make customer interactions more memorable
  • Strengthen trust and long-term loyalty
  • Sell on value rather than relying on price
  • Handle expectations and complaints more effectively
  • Help managers recognize and engage their teams
  • Build greater participation and cooperation among colleagues

Audience Takeaways

Attendees will leave:

  • Clearer on the behaviors that create a positive lasting impression
  • Ready to improve how they manage expectations
  • Equipped with practical ways to build stronger customer relationships
  • Better able to connect service, sales, and teamwork to daily habits
  • Motivated to create WOW moments in their own roles

Keynote Programs

The WOW Effect!

Jasmin explores what makes an experience memorable and gives audiences practical ways to create more positive moments for customers, colleagues, and other important relationships. Ideal for a broad conference audience.

The WOW Effect in Sales and Business Development

Jasmin shows sales professionals how to increase the value customers see, build credibility, strengthen loyalty, and approach closing without undue pressure. Ideal for sales kickoffs and client-facing teams.

The WOW Effect in Customer Service

This keynote focuses on the interpersonal skills and service habits that help customers feel valued. Jasmin addresses expectations, complaints, and the impressions that shape satisfaction and loyalty. Ideal for service and customer experience events.

The WOW Effect in Leadership

Jasmin gives leaders practical ways to build trust, recognize contributions, and engage employees through change. Ideal for managers who want stronger teams and more consistent collaboration.

The WOW Effect in Teamwork

Jasmin explores how colleagues can increase participation, use their different strengths, and create a more supportive team environment. Ideal for organization-wide gatherings and team meetings.

Why Contact The Sweeney Agency Now?

Tell us where your audience needs to create a stronger impression: sales, service, leadership, or teamwork. We can help select or combine the most relevant topics, discuss the presentation language and format, and confirm Jasmin’s availability and current fee.

Is Jasmin Right for Your Event?

Tell us about your audience, the interactions you want to improve, and what you want attendees to do differently afterward. We’ll help you assess Jasmin’s fit and plan the next step.

To check availability and fee of this speaker, call 1-866-727-7555 or email [email protected].

Topics and Audience Takeaways

Recent Publications

Jasmin’s energy was contagious. His fresh insights and brilliant messages were compelling to every person in the room, which included: the upper echelon--GMs, VPs and Senior Account Managers--of our bank.

Royal Bank of Canada

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