Jeffrey Gitomer


About Jeffrey Gitomer - Bestselling Author & Speaker on Sales and Customer Service:

Jeffrey Gitomer is a creative, on-the-edge, writer and speaker whose expertise on sales, customer loyalty, and personal development is world renowned. He is known for presentations, seminars and keynote addresses that are funny, insightful, and in your face. Jeffrey gives audiences information they can take out in the street one minute after the seminar is over and turn it into money. 

Jeffrey Gitomer is the author of The New York Times best sellers The Sales Bible, The Little Red Book of Selling, The Little Black Book of Connections, and The Little Gold Book of YES! Attitude. Most of his books have been number one best sellers on and have appeared on major best-seller lists more than 500 times and have sold millions of copies worldwide.

Jeffrey gives public and corporate seminars, runs annual sales meetings, and conducts live and virtual training programs on selling, YES! Attitude, trust, customer loyalty, and personal development. His customers include Coca-Cola, US Foodservice, Caterpillar, BMW, Verizon, MacGregor Golf, Hilton, General Motors, Enterprise Rent-A-Car, AmeriPride, NCR, IBM, Comcast Cable, Time Warner, Liberty Mutual, Principal Financial, Wells Fargo Bank, BlueCross BlueShield, Carlsberg, Mutual of Omaha, AC Neilsen, Northwestern Mutual, Church Mutual Insurance, MetLife, Sports Authority, GlaxoSmithKline, The New York Post, and hundreds of others.

Jeffrey's syndicated column, Sales Moves, appears in scores of business journals and newspapers in the United States and Europe, and is read by more than four million people every week. His WOW website,, gets thousands of hits per week from readers and seminar attendees. His state-of-the-art presence on the web and e-commerce ability has set the standard among peers, and has won huge praise and acceptance from customers.

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What Jeffrey Gitomer Talks About:

Jeffrey Gitomer customizes and personalizes each speech for every company and industry that he addresses. In his lectures, he covers real world examples of business successes, including earning referrals, networking, loyalty, buying motives, and relationships. As he addresses each of these subjects and more, he gives audiences a clear understanding of how numerous pieces come together to create successful sales.

Salespeople, and people who serve customers, are looking for new information about their everyday situations, interactions, opportunities, problems, and challenges. In short, anyone attending a seminar is looking for ANSWERS. Jeffrey Gitomer provides answers, informs, challenges, and entertains professionals for companies like BMW, Oracle, Microsoft, Cingular Wireless, Coca Cola, DR Horton, Hilton Hotels, NCR, Caterpillar, Ferguson Enterprises, Chubb Insurance, Valpak, and hundreds of others. Gitomer’s seminars focus on the self-evaluation of individuals and deliver no-nonsense, real-world information that is easy to understand and use.

Some of the real-world topics include:

  • Sales Mastery: How to Dominate Your Market in Any Economy
  • Understanding (and Uncovering) Your Customer’s Buying Motives
  • The Difference Between Satisfied and Loyal Customers
  • Earning Referrals
  • How to sell VALUE, not PRICE
  • Intelligent Engagement (How to Ask Smart Questions)
  • It’s NOT work, it’s NETwork
  • Developing a YES! Attitude for Personal and Professional Success
  • Creating a Real Difference Between You and Other Companies
  • Your Image and Your Brand (How to Create Awareness)
  • How Much is One Customer Worth?
  • The Relationship and How to Build It
  • Getting Your Phone to Ring with Qualified Prospects
  • Putting Yourself in Front of People Who Can Say YES to You
  • The Personal Side of Customer Service
  • What Customers Really Want
  • Becoming a Trusted Advisor
  • Business Social Media

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 Recent Publications

Jeffrey combines tremendous research, talent, and an ability to immediately relate to any audience to have maximum impact.


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